Popular PR Quiz Updated - Only 1 in 10 will Ace this Quiz

Are You a PR Expert? Media coverage can be a powerful force multiplier for aerospace and defense firms seeking to bring third-party credibility to ...
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How One PR Pro Handled the Biggest Crisis of His Career

No one wants to think an accident or public relations crisis will happen to them. But the cost of being unprepared is far too high to leave anything ...
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A practical guide to identifying news release topics and ideas

Lots of aerospace and aviation businesses would like to have more media coverage, but are sometimes unsure or confused about what makes an item ...
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5 Reasons Your Defense Industry Firm Isn’t in the News More

  BDN was pleased to write this article about defense industry PR for Artillery Marketing's Douglas Burdett and share it with his Fire Support Blog ...
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The president just tweeted about you. Now what?

It is inevitable. If you work in aerospace PR, you’ve either had a crisis or you’re going to have one. Despite a solid business and the best of ...
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10 insider secrets to getting your aerospace news published

This week we are pleased to bring you a guest blog written by Jeremy Parkin, publisher of HeliHub.com. Jeremy has generously provided us with highly ...
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Do you have what it takes to succeed with the aerospace news media?

Mastering the art of public relations is an essential skill for aerospace marketers. Take this 10-question quiz to test your own PR knowledge and ...
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How to pitch your story to the aerospace news media

Enhance your media coverage with personalized pitches to relevant media.  Pitch delivery methods vary. Some journalists like email, others prefer a ...
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Be a better Aerospace Writer

A good aerospace writer can write about most anything, and make it look easy. But becoming a good writer is hard work. In my experience, anyone with ...
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How To Be a PR Expert: An AP Style Guide for Aerospace

When doing business in Japan, it is customary to present your business card formally, using two hands and facing your colleague.
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