A practical guide to selecting aerospace publications

When it comes to PR and advertising, publication selection is an important and sometimes overwhelming part of a marketer’s job. In the aerospace and ...
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Audio: Let's Talk Aerospace Advertising in the 21st Century

The numbers don't lie. Advertising budgets are in decline, and digital spending is now going head-to-head with print.
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Aerospace & Defense Media 2017: The Definitive Guide


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Aerospace Advertising: What We Learned

When it comes to advertising, there’s one thing we can all agree on — things are changing. Our month-long look at advertising was filtered through ...
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Advertisers Speak Their Minds

  Part three of our April focus on advertising is a recap of written comments accompanying our survey about “The Role of Advertising in Aerospace & ...
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People’s Choice: A&D Marketers ID Preferred Publications

Because our industry is served by more than 300 aerospace and defense publications, a comprehensive survey determining individual preferences is ...
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We asked: Does the future of aerospace include advertising?

Advertising — once the mainstay of BDN’s business — is now a source of ongoing discussion, debate and uncertainty within the Aerospace and Defense ...
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Effective Strategies for Print & Online Aviation Marketing

Writing for BDN, Jill Fontaine recently interviewed Carol Dodds, Vice President of Advertising and Partnership at Aircraft Owners and Pilots ...
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Leadership Q&A: Aviation Week’s Greg Hamilton on the Future of Aerospace Marketing

Greg Hamilton is president of the Aviation Week Network and aviation market leader for Penton Media. In his 30 years with Aviation Week, Greg has ...
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Critiquing An Aerospace Advertisement: AugustaWestland

Dear AgustaWestland,
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